Leigh Hart from Moon TV
asked me to be the DP on this car commercial for the new Rexton
We only had one day to shoot the job, and there was a lot to get through. Stunts, pyrotechnics, bonnet rig, side rig, dialog, tracking vehicle and aerials. The only way to achieve all of this in one day was to shoot without road closures. Moon TV found a great private track at Boomrock, just outside Wellington.
I flew up from Queenstown with my Grip, Josh Dunn. All of my equipment is packaged for travel. I bought up a Red Epic, Red Scarlet, Leica Primes, Canon Zooms, Monitors, Mattebox, Filters etc. Everything we needed for a two camera shoot. Josh travelled with his full rigging kit and even a 3' slider. With my Air New Zealand status we flew with all of this gear for only $60 excess luggage costs!
We picked up the rest of the crew locally, with Roger Fenstra on focus, and Kim Thomas assisting.
Because we had a very small crew we were able to move quickly and efficiently. Leigh was Directing as well as staring in the commercial. Once I was happy with a take, we would review playback directly from the Red camera and move on.
Having both the Red Epic and the Red Scarlet on set was a huge time saver. I was able to shoot one of the cameras while the second one was being pre-rigged for the next set up. This allowed us to move very quickly. Also, because of their small size I was able to rig both cameras on the bonnet at the same time, so we could shoot a two shot and a close up simultaneously.
A few of the behind the scenes pictures of the 'camera crew' being taken out by the water were 'leaked' on Facebook
before the commercial was released. This caused a huge amount of feedback
, and the viral campaign was a great success.
Here is the infamous 'Camera' that was taken out during the filming of the commercial… (rest assured, everything went as planned).
I really enjoyed shooting this commercial. Everyone involved was fun to work with. The script was refreshing, and I am very happy with the result.
Thanks to Brady Dyer
for the photos.
DOP: Ben Ruffell